Yinova

THE GOODS
Brand Positioning & Tagline
Visual Identity
Marketing Collateral
Art Direction for Photography
& Interior Design
PHOTOGRAPHY
Stephanie Geddes
INTERIORS
Studio Eber
WEBSITE
Barrel NY

In preparation for its expansion, The Yinova Center hired us to help articulate its mission and vision as NYC’s leading acupuncture practice.

We developed a new logo and color palette to reinforce the brand’s clinical expertise and authority, while communicating the tranquility and warmth that characterize the center.

MAAM-Yinova-Bottles
MAAM-Yinova-Stationery

We, then, translated this direction into a clean, visual identity (with complementary packaging) that alludes to Yinova’s emphasis on women’s health in a subtle, modern way.

MAAM-Yinova-Single-Bottles
MAAM-Yinova-Postcard
MAAM-Yinova-Website
MAAM-Yinova-App-Screens
MAAM-Yinova
MAAM-Yinova-Interior-3
MAAM-Yinova-Interior-1
MAAM-Yinova-Interior-6
WOB_Certified_WBENC_reverse_web

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