We partnered with Grithaus Agency on foundational branding, from naming consultation and visual identity to photography and art direction.
The primary logo combines two words, with Morse code dots and dashes above the letters spelling out “Grithaus.” Inspired by monotype typefaces and technical typing, the logo embodies grit, strength, and communication.
Further developing the Morse code into a signature brand element, we created a set of complementary patterns for use across platforms and print collateral.
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